A line in a news story about credit card debt caught my eye last week:“Come February 22, 2010, college students won't be tempted with free pizza and other goodies to sign up for credit cards.”If you don’t have college-age kids, you may not know of the aggressive marketing the card companies use on campus. Bank marketers routinely approach college students with offers of free stuff, such as pizza. The kids are easy marks.Expensive Pizza When students go to the pizza place, they are asked to fill out an application. To many students, free food and a credit card of their own is an irresistible combination, so they’re happy to go along. For some, this will become very expensive pizza, as their credit card debts mount.The card companies know not all the students will become long-term customers, but they also know many will. They are pleased to keep the good customers. I doubt they have much concern for the young people they start on a downward spiral of high card ... [More]